Miller Music Tour
This site served as a destination for users around the planet to find out more about the
one-of-a-kind Miller Music Tour and get an opportunity to win an exclusive trip aboard the
infamous Miller Jet. Beyond compelling interactive and animated character driven story lines
delivered in 10 different languages, the campaign supported an easy to use music mixer that
allowed users to create tracks from multiple genres. These user generated tracks were then used
as the background audio for the experience for future users.